The essence of a blog post

The essence of a blog post

How long does a blog post need to be? Is there a predefined limit that we need to meet? Minimum words criteria?

The essence of a blog post lies in the meaning being conveyed behind the words.

One can stretch it for as long as possible to meet any kind of SEO purposes, or keep it extremely short and crisp directly implying the point.

For anyone who’s writing, the purpose is for the reader to understand what’s written, with or without context. Keeping their attention for that limited period of time. Ensuring there’s something to take away from that reading.

The post could be a one-liner or a five page read, as long as certain boxes are checked from the writer’s point of view.